ROYAL CREST + KNIGHT CREST
The New Brand Identity
HOPKINS YOUTH HOCKEY ASSOCIATION
The new brand identity features two very identifiable crests;
The Primary Mark, ROYAL CREST - (Community mark for the “Hopkins Kingdom” )
The Secondary Mark, KNIGHT CREST - (Player mark or “Knights of the Round Table” - “The Locker Room”)
The ROYAL CREST features a timeless and very iconic graphic of a “lion’s profile with a crown” to indicate a “ROYAL FAMILY” or the HOPKINS KINGDOM (ie; Hopkins Community).
The KNIGHT CREST, features a knight’s shield displaying an “H” or a helmet displaying a “MASK” that reinforces the identify the city of the HOPKINS KINGDOM.
The KNIGHT CREST is worn on the shoulders of every Hopkins game jersey. Each KNIGHT represents a brotherhood/bond/team commonly found in sport, a “one for all or all for none” team spirit.
The spirit of the Hopkins community runs deep through the youth hockey program uniting families from surrounding communities together to forge on as one HOPKINS ROYAL FAMILY for generations to come.
